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Marketing Articles

How does psychology impact the branding strategy?
Ilaria Rossi Ilaria Rossi

How does psychology impact the branding strategy?

Did you know that 52% of shoppers abandon sites and do not return because they dislike the overall aesthetics.

That is the reason why it is so important to develop a successful design. Beauty moves us to take action! Our brain plays a vital role in the buying and selling process

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