“It is great to do what you love, but greater with a wonderful team.”
Our Team
Ilaria Rossi Shapiro
Founder & Author
<An enthusiast Marketing Expert, passionate about branding, with the mission of inspiring others with authentic and original content, embracing the latest innovations. >
Two years ago, I moved from my home country (la Bella Italia) to the US. I strongly desired to go away from my comfort zone and follow my passions.
I was ready to pursue my dream, one road at a time! My life changed! I graduated in Boston from Hult International Business School with two master’s degrees: International Business and International Marketing. I grew my passion for marketing and brand consulting, as well, I connected with people from 60 different countries worldwide and learned the power of having a growth mindset.
I have experience working as a Brand Marketer and Sales Manager in the B2B world. While studying at Hult, I had the amazing opportunity to travel from Boston, to London and San Francisco to study marketing and develop new strategies to face different market segments.
I have always challenged myself, and my ability to go beyond cultural and language barriers permitted me to follow this change in my life.
What I’m hoping here is to be able to inspire others embracing all the different aspects of branding and marketing.
Alicia Caldeira
Content Creator & Author
< A passionate Marketing Specialist dedicated to helping brands tell their story with a consumer-driven focus. >
In 2014, I made the decision to hop on a 16 hour, direct flight to the US to pursue my bachelors degree in International Business at the University of South Florida (GO BULLS!).
Fast forward four years later, I relocated to the great city of Boston, MA and pursued an ambitious two masters degrees, my first being in International Business and my second masters in International Marketing. My journey in the marketing industry started back in South Africa, working in an account management position and launching promotional campaigns for a South African wholesaler.
Most Recently, I started working for a management consulting company located in Boston. Working in this industry was new to me and was especially thrilling. I created and implemented my own marketing plan to help improve the overall brand awareness of the company. A challenging but extremely satisfying challenge.
What I love about Branding is the ability to connect people and evoke certain emotions.
What I love about Marketing is utilizing a multitude of creative avenues to achieve strategic goals and build a-well rounded brand.
CONTACT US
hello.inspyr@gmail.com
+1 (845) 5464764
Chicago, IL